Privacy Policy

1. Who we are

Cadence is operated by International Awards Group Ltd. We act as the data controller for personal data processed through the Service, except where you process your own contacts as a data controller in your own right.

2. Data we collect

• Account data: name, email address, password hash, and billing information.
• Workspace data: team members, roles, and workspace configuration.
• Contact data: email addresses, names, professions, companies, and any other fields you import or add.
• Usage data: campaign activity, delivery events, and interactions with the Service.

3. How we use your data

We use personal data to provide, operate, and improve Cadence; to process payments; to communicate with you about your account; and to comply with legal obligations. We do not sell personal data to third parties.

4. Lawful basis

We process personal data on the basis of contract performance, legitimate interests, and legal compliance. Where required by law, we obtain consent before sending marketing communications.

5. Data sharing

We share data only with trusted service providers necessary to operate the Service (such as cloud hosting, email delivery, and payment processors) and where required by law. All providers are contractually bound to protect your data.

6. Security

We implement appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or destruction. This includes encryption in transit, access controls, and regular security reviews.

7. Data retention

We retain personal data for as long as necessary to provide the Service and fulfil the purposes described in this policy, unless a longer retention period is required by law. You may request deletion of your account and associated data at any time.

8. Your rights

Depending on your location, you may have rights to access, correct, delete, restrict, or object to the processing of your personal data, and to data portability. To exercise these rights, contact us using the details associated with your account.

9. Cookies and tracking

Cadence uses essential cookies to operate the Service and may use analytics cookies to understand how the Service is used. You can manage your cookie preferences through your browser settings.

10. International transfers

Your data may be transferred to and processed in countries outside your jurisdiction. Where this occurs, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the UK or EU authorities.

11. Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be notified by email or through the Service. Continued use after the effective date constitutes acceptance of the updated policy.

12. Contact us

If you have questions about this Privacy Policy or how we handle your data, please contact International Awards Group Ltd through the details provided on your account.